Sweeten uniquely analyzes content to extract the most relevant categories, concepts, keywords, and entities.
Next, we compare our results against a database of products, advertisements, or content to find the best contextual match.
Finally, the best match is paired with the original content, continually optimized through machine learning algorithms.
Stay true to your message with content-appropriate advertisements that appeal to your audience.
The Bringhub Native Commerce Unit (NCU) delivers contextually relevant ads directly to a flexible native display unit that blends with your site aesthetic. It’s native advertising—at scale.
Find audiences at the moment of inspiration—while engaged with contextually relevant content.
Powered by Sweeten, Bringhub offers the most advanced contextual targeting platform available, with access to native and standard IAB display inventory on thousands of sites.
Make your inventory discoverable—and purchasable—across the web, with white-label content merchandising and in-content checkout solutions.
Whether it’s automating internal workflows, understanding user engagement, pairing products with contextually relevant content, or something else, Bringhub will work with you to create a custom application of Sweeten unique to your use case, deciphering context and optimizing results as defined by you.
“Bringhub helped us understand our audience and monetize our content. We’re excited to provide our sneaker community with new opportunities to discover and buy sneakers related to their favorite Niks Kicks articles.”
“Bringhub’s technology and its team are helping us understand and define how we can successfully scale our distributed commerce initiative.”